Boston Startup DwellAgent announces the launch of its application for real estate agents

BOSTON, MA – 4/1/2010 – DwellAgent (www.dwellagent.com) is a new application that provides real estate agents an easy way to market and manage their real estate business online.  The platform allows agents to create a website for a property, virtual tours, agent websites, IDX/property search, and blog, all intergraded together in one platform for easy management.  The set up is simple with quick and to-the-point forms, no technical skills needed, social media sharing, elegant and sophisticated design, and with a price range of $29 - $89 per month.

It was after years of working as REALTORS® that founders John Lynch and Edward Johnston identified marketing methods that proved to be successful, but grew tired of the redundant tasks and complexity of software needed to accomplish them. With that experience, a clear vision for DwellAgent was born.

Our goal at DwellAgent is to make the online marketing tasks of a real estate agent simple and effective. The DwellAgent team understands the needs an agent has in their business. Their pace is fast moving and they need simple but effective solutions.  John and Ed developed a top real estate sales team with those same needs. They learned the importance of developing a brand and relentlessly marketing themselves. But, they needed to be with their clients, in properties, working contracts, and driving their business. Not spending countless hours working on their online presence.

An agent and brokerage firms brand and image is becoming even more critical to consumers.  Potential sellers and buyers want to see agents that have higher standards, market knowledge, experience, and resources.  It is up to the real estate agent to demonstrate those characteristics both in person and online.  With simple tools you can protect the brand image, demonstrate your knowledge, and carve a niche in your local market.   

After determining what methods lead John, Ed, and other agents to maintain success in residential real estate, the foundation of the DwellAgent application was established.  Then, with the support of a world-class team of web designers and developers, the innovation of the newest application for the real estate industry began.  After thoughtful and strategic development DwellAgent has created online software for real estate agents that are effective, affordable, and most importantly simple.

DwellAgent is a division of Elephant Rock Ventures LLC, a privately owned firm headquartered in Boston Massachusetts. Founders John Lynch, CEO, and Edward Johnston, President, lead a world class team of technology, marketing, and management professionals.